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Connected environment brings buyer insight, identity verification, buyer interest and multi-platform outreach in a single view to help businesses take more effective growth decisions

Nashua, New Hampshire — 2026 — MindSift, a audience analytics and growth platform provider, today announced the continued expansion of its connected technology designed to assist marketing teams, growth groups and business owners more effectively identify, interpret and reach high-value buyers

The MindSift solution combines individual and B2B records, audience verification, site traffic analytics, segment development and shopping indicators within a one growth environment. By linking these features, MindSift enables teams to go from buyer discovery to outreach without relying on fragmented marketing software and sales workflows

“Current advertising departments have availability of vast amounts of insight, but transforming that data into actionable insight is still a major hurdle,” said a MindSift company spokesperson. “MindSift is committed to making that workflow more manageable by allowing businesses pinpoint the ideal audiences, identify important intent indicators and activate their audiences across the mediums they already rely on.”

Transforming Insight Into Real-World Audience Intelligence

MindSift delivers use of a extensive database of B2C and business data that companies can draw on to construct highly targeted audiences based on demographic, firmographic, behavior and intent-related signals

The solution’s tools feature audience building, online visitor matching, data enrichment, in-market intelligence and audience activation

Instead of handling these features as individual advertising tasks, MindSift brings them together to deliver companies a significantly more integrated perspective of likely clients and their potential shopping intent

Assisting Companies Detect Purchase Signals Sooner

A key part of the MindSift technology is its ability to empower organizations identify indicators that may indicate increased demand in a certain topic, service or topic

Businesses can leverage these insights to target accounts, expand existing client and opportunity records and boost the moment and fit of their marketing and sales campaigns

MindSift’s OutReach Technology technology moreover expands this approach by pushing purchase signals and sales signals into existing CRM and marketing processes

Built for Today’s Analytics-Focused Growth

MindSift is created for teams including advertising and outreach departments to media buyers, agencies and business leaders looking to drive better returns of owned and third-party insight

The system enables multiple core marketing workflows, such as:

Creating highly specific individual and business segments
Matching formerly anonymous site visitors
Enriching current prospect and prospect data
Identifying in-market insights
Ranking leads based on relevant data
Deploying buyers across marketing and sales channels
Joining marketing intelligence with current business applications

By combining these tools, MindSift seeks to reduce the friction associated with translating massive data collections into real-world marketing outcomes

About MindSift

MindSift is a audience intelligence and advertising software business offering technology for audience creation, identity resolution, engagement insight, buyer interest, record enhancement and advertising engagement. Its technology is created to enable marketers, revenue groups, ad specialists and companies turn signals into usable customer understanding